Thursday, January 15, 2009

Motorola cuts 4,000 more jobs as demand weakens

MOTOROLA Inc, the second largest mobile phone maker in the US, is cutting 4,000 jobs, so that it can save costs to weather through tough economic times.

The announcement was barely four months since it sent 3,000 employees packing. The current initiative, plus the 3,000 job cut announcement in October, will help the company to save US$1.5 billion this year.

The company lost its pole position in the US to Korean rival Samsung last year, as it could not launch devices that attract phone users.

It aimed to regain lost ground in the segment though, by introducing a touch-screen phone to counter the ever popular iPhone, as well as to launch a "recycled" phone, to attract environmental-concious consumers.

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