Thursday, November 20, 2008

Market Insights

Here's some key stats on the mobile industry as of Q3 2008. I must admit that some of these numbers are surprising.

Let's start with the net additions for the key Asian countries. China and India signed up 25.7 million and 22.1 million new subscribers during the third quarter 2008, they now have 611.1 million and 313.8 million mobile customers respectively. Penetration rate is about 45.5 per cent (China) and 27.5 per cent (India).

Pakistan, Vietnam, Bangladesh makes up the top five net additions market -- with 5.9 million, 4.2 million and 3.3 million respectively.

Thailand, Philippines, Japan, Sri Lanka, South Korea added 2.6 million, 2.3 million, 1 million, 668k and 446k new users respectively.

In terms of year on year subscriber growth rate, Vietnam tops the list with 56 per cent growth, followed by India (48 per cent), Bangladesh (48 per cent), Cambodia (39 per cent), Sri Lanka (39 per cent), Indonesia (38 per cent), Pakistan (32 per cent) Laos (30 per cent) Philippines (29 per cent) and Samoa (29 per cent).

Malaysia - thanks to all the stiff competition among Maxis, Celcom and DiGi, resulting to lower call rates and affordable prepaid starter packs - ranks 9 in terms of mobile penetration rate, with about 88 per cent, ahead of Japan (82 per cent), Vietnam (61.5 per cent), Pakistan (53.8 per cent), and Bangladesh (29.3 per cent).

Macau ranks number 1 with a mobile penetration rate of 176 per cent, followed by Singapore (173 per cent), Hong Kong (125 per cent), New Zealand (111 per cent), Australia (108 per cent), Taiwan (101 per cent), Thailand (95 per cent), South Korea (94 per cent).

Clearly, there's still plenty of room to grow for the Malaysian telecommunications industry. These stats are provided by Wireless Intelligence.

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